Innovate your marketing.

Innovate Direct Marketing is a strategic consulting and direct marketing services firm whose philosophy is based on the idea that customer acquisition and growth strategies are the center point of company success and profitability.

We understand that consumers act as a result of emotional and practical needs, and we develop marketing communications that fulfill those needs and motivate measurable action.

IDM was started in 2008 to help clients develop long-lasting customer relationships and the marketing communications that build those relationships as time goes by. We develop business plans that are multi-channel, cost-effective and responsive. The marketing programs we implement can be easily adopted and run by stakeholders.

Our team consists of proven professionals who are expert practitioners of their field, including strategic planning, database marketing, research and analytics as well as communication planning, graphic design and implementation.

 

 

 

 

Featured News & Articles

Integration is Key


Internet marketing enables up-to-the minute measurement and has low implementation costs, but direct mail has a vital role to play...

PURL Marketing


Personalized URLs invite each mail recipient to their own "private screening" of your product or service by using your customer database to automatically generate a PURL for each customer...

New USPS Mail Requirements

Starting November 23rd, the USPS requires that mailers clean their data no later than 95 days prior to a mailing in order to qualify for bulk rate postal discounts...